What the Dog Saw: And Other Adventures by Malcolm Gladwell

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What the Dog Saw: And Other Adventures

Not the most captivating books form Malcolm. Hell I think my audiobook was not even complete and I didn’t care… so most of the summary is taken from elsewhere. Update: As I typed down the table of contents I realised it’s not a bad book. I just can’t use most of the info in my life.

- Paying extra for loreal because of the illusion of being worth it.
- Dropping 2 Alka-Seltzer instead of one in adverts and double sales.
- Scud missiles detection pictures and cancer diagnosis not done properly because of not well trained people mistaking trucks.
- Politics of sampling, copying. Intellectual property.
- Warnings and clues for 911 and Kenya bombing.
- Choking = thinking too much, panicking = thinking too little.
- Blacks fail in tests, whites can’t jump under stereotype threat.

PART 1 – Obsessives, Pioneers, and Other Varieties of Minor Genius
- The Pitchman: Ron Popeil and the Conquest of the American Kitchen
- The Ketchup Conundrum: Mustard Now Comes in Dozens of Varieties Why Has Ketchup Stayed the Same?
- Blowing Up: How Nassim Taleb Turned the Inevitability of Disaster into an Investment Strategy
- True Colours: Hair Dye and the Hidden History of Postwar America
- John Rock’s Error: What the Inventor of the Birth Control Pill Didn’t Know About Women’s Health
- What the Dog Saw: Cesar Millan and the Movements of Mastery

PART2 – Theories, Predictions, and Diagnoses
- Open Secrets: Enron, Intelligence, and the Perils of Too Much Information
- Million Dollar Murray: Why Problems like Homelessness May Be Easier to Solve Than to Manage
- The Picture Problem: Mammography, Air Power, and the Limits of Looking
- Something Borrowed: Should a Charge of Plagiarism Ruin Your Life?
- Connecting the Dots: The Paradoxes of Intelligence Reform
- The Art of Failure: Why Some People Choke and Others Panic
- Blowup: Who Can Be Blamed for a Disaster like the Challenger Explosion? No One, and We’d Better Get Used to It

PART 3 – Personality, Character, and Intelligence
- Late Bloomers: Why Do We Equate Genius with Precocity
- Most Likely to Succeed: How Do We Hire When We Can’t Tell Who’s Right for the Job?
- Dangerous Minds: Criminal Profiling Made Easy
- The Talen Myth: Are Smart People Overrated?
- The New-Boy Network: Do Job Interviews Really Tell Us?
- Troublemakers: What Pit Bulls Can Teach Us About Crime




OUTWITTING THE DEVIL: The Secret to Freedom and Success by Napoleon Hill
(Full audiobook at the bottom)
Man this book is intense. Like Conversations with God but with the other one. Big up Simon Bowen for the recommendation. Some of the stuff is just basic science, psychology or doctrine.

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- The book only published after him and wife died. 70 years + Remember he wrote this ages back to this convo was far ahead of its time.
- He gets people through these 9 doors of habit – fear, superstition, avarice, greed, lust, revenge, anger, vanity, and plain laziness.
- Devil only loses to 2 people in every hundred. Fear entity and faith entity.
- Law of Compensation, Ralph Waldo Emerson – Do more, get more.
- Devil likes to be called your majesty.
- Smoking reduces resistance and persistence.
- Plans for world domination through mass fear.
- 2 secret principles he uses are habit and heredity.
- Drifters – Folks that don’t think for themselves aka sheeple let the devil think for them.
- Gets into flattery, propaganda, how he bribes and teases people with what they love.
- Gets deep into something called hypnotic rhythm that even nature and all have. In a bastardised nutshell I’ll call it life cycle.
- Techniques to break habits and hypnotic rhythm/impressions/grooves.
- 7 principles to spiritual, mental, physical freedom.
1. Definiteness of purpose.
2. Mastery over self.
3. Learning from adversity.
4. Controlling environmental influence (associations).
S. Time (giving permanency to positive, rather than negative thought-habits and developing wisdom).
6. Harmony (acting with definiteness of purpose to become the dominating influence in your own mental, spiritual, and physical environment).
7. Caution (thinking through your plan before you act).

- Children are taught to memorise in school and not learn important things. Cram their memories with facts but not learn about handling money, emotions, etc.
- Keep intestines clean. Enema and headaches.
- Adversity is good as long as you see failure as temporary failure.
- Like minds, company you keep, master mind group, finding the right partner how has the same life motives.
- 10 most common motives/desires.
1. The desire for sex expression and love.
2. The desire for physical food.
3. The desire for spiritual, mental, and physical self-expression.
4. The desire for perpetuation of life after death.
5. The desire for power over others.
6. The desire for material wealth.
7. The desire for knowledge.
8. The desire to imitate others.
9. The desire to excel others.
10. The seven basic fears.

- People are not born with wisdom. It comes with time. Usually after 40 and to those ready for it.
- Non drifters only making friends and associates if they are of some use or share the same goals

Note to Readers by Sharon Lechter
Foreword by Mark Victor Hansen

Chapter 1 My First Meeting with Andrew Carnegie
Chapter 2 A New World Is Revealed to Me
Chapter 3 A Strange Interview with the Devil
Chapter 4 Drifting with the Devil
Chapter 5 The Confession Continues
Chapter 6 Hypnotic Rhythm
Chapter 7 Seeds of Fear
Chapter 8 Definiteness of Purpose
Chapter 9 Education and Religion
Chapter 10 Self-Discipline
Chapter 11 Learning from Adversity
Chapter 12 Environment, Time, Harmony, and Caution

Afterword by Michael Bernard Beckwith
In Reflection by Sharon Lechter