The 6 Figure ‘No Niche’ Funnel by HiveHubCollective.co (Nov 2025)

Day 1: Building Your No Niche Funnel
(Paras note: A BIG chunk of what they talk about in the start is repeated in their podcasts and other content, which is their origin story and core message.)

• Their typical demographic are ‘neurospicy’, female, can’t niche or have their ideas in a lot of things so they want to coin the term multi-brilliant.
• Taking any action, no matter how small, is crucial.
• They are very into the Human Design system to know their profile types. (Paras note: I think these types of personality tests are important so you know where you fit. I’ve done a few and the MBTI one has helped me the most.) Your profile could be that you like starting many things or you like to hyperfocus on one task until it’s done, etc.
• The multi-brilliant funnel: Don’t just post about what the algo or niche is, post about everything that you want. If you are the eye of the storm, the storm has all these other things going on. (Paras note: I’ve just spent months specialising my YouTube to tech/home improvement/how tos and moved my other stuff to Spotify because that is what Roberto Blake told me to do so. If you like that kind of organisation you can go that way.) Your storm is your funnel that pulls different kinds of people from all interests. The more content you create the more you realise what you want to create and who you are.
• Your smile = your logo, your personality = business card, how you leave others feeling after and experience with you = your trademark.
• Top of Tornado (TOT) You post you and test content.
  Middle of Tornado (MOT) Peak interest and curiosity.
  Bottom of Tornado (BOT) leading them to a place they feel familiar with. Don’t sell, just offer.
• They’re leaning a lot towards having a personal brand and say that the course is not for you if you’re not going to sell a digital product.
• Think of your brand as the tree so you will need a main big trunk with lots of branches of other interests.
• No Niche course but then say you need an extremely niche audience. So don’t pick a niche topic, choose a niche audience (provided workbook for the exercise).
• Do not create content that ‘suits them’. Create content that sparks something in you. Forget demographics, focus on psychographics. The workbook helps you figure out or niche down the psychographics. The ladies left me an audio reply to what I need to do with my channel after I did the work and sent it to them.
• Q&A.

Day 2: Monetising Your No Niche Funnel

• Talks about how the 1:1 or usual path makes your business the identity from then on and it tends to burn you out. So you want to build a business that you get paid first and then build later and get recurring revenue.
• Your main trunk is what is going to get you monthly income even if you step away to your other branches of interest. This means you can stick to just having a minimum of 12 touch points a year (once a month). You decide on the delivery method, members tell you what they want and you get paid to be you.
• 74% of people feel membership models offer a better value for money compared to a one-off purchase.
• Important reminder: You own your community, you don’t own your social media.
• There are so many ways to start a community and it has shown a great way to have a regular income. When you start a community you don’t need to do a course and if you have the 12 touch points you just need a month to work on the next month’s content. (Paras note: Now I see why a lot of these webinars I’ve signed up for ask you for what you’re expecting or wanting to handle!)
• They share a similar philosophy to James Wedmore’s Business by Design where they say you monetise before you make it.
• People don’t follow topics, they follow for energy.
• The Dopamine Launch System: The ladies provide clear steps and pre-made tools or make them with you. Launch boards, swipe files, systems, community setup. Done with you!
• Q&A:
  • Don’t worry about your tech stack, first validate!
  • If someone rejects or says that they wouldn’t buy it, that is great feedback to know, ok next thing!

If you’re interested they have the following options:

• 60 Minute VIP Incubator Session: Did we spark some ideas for you in the 6-Figure No Niche event? Need to spend some more time with us to help you incubate your ideas?
• 15 Minute Discovery Call: Not quite sure if Evolution is right for you or not? Jump on a 15 minute no strings call with us to see if we are the right fit for you!
• Evolution: Join us for 12 months to build your Dynamic Personal Brand & Evolving 6-Figure Paid Community.